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The Latest and Best Product Photography Tips That You Should Use Today

Amazon alone features 12 million items and that’s not counting other ecommerce sites, which means your product photos must stand out. 

Harnessing the power of product photography lets you highlight its unique features and entice customers. But if you’re new to this, it can feel overwhelming, especially if you’re not a whizz with a camera. Luckily, once you know the basics, you’ll be surprised at how your new images pop. 

Perhaps you’re currently in this position and you need a walkthrough. Sounds like you? Don’t worry, here are the best product photography tips to know.  

Don’t Be Afraid to Use Your Smartphone 

You needn’t spend a fortune on finding the best DSLR camera when you’ve got a functioning smartphone. Many newer models already have a robust camera that produces crisp images. A bonus is you can download free photo editing software, which will elevate your images further.  

Use a Tripod

All types of photography benefit from using a tripod because it’s consistent. Although it’s tempting to cut corners by propping your phone against a book, there’s a risk of it sliding around during the shoot and wasting your efforts. Instead, invest in a traditional or flexible tripod, depending on your preference.  

Experiment With Artificial and Natural Light 

Professionals in the photography industry understand the power of lighting to boost your product. Know, that natural light works best for products that are meant to be used outside or shot with a person. It’s also an effective way of emphasizing the item’s surroundings, rather than solely focusing on the product. 

Further, use artificial light to highlight the product’s physical detail or USP.   

Use Portrait Mode to Enhance the Product 

As you browse products, you’ll notice that shooting in portrait mode is crucial in the ecommerce industry. But figure out whether you want a patterned or blank backdrop to emphasize your product. If you’re interested in the latter, hire a background removal service to begin the process.  

Take a Basic Photo Editing Class 

Anyone in professional photography knows that photo editing is crucial so consider taking a class. Although you only need the basics, learn to tweak the image by altering the saturation or hiding minor flaws in the image. You should also invest in software as it gives you the freedom to experiment and produce product photos you’re proud of. 

Also, if you’re stumped for inspiration, draw inspiration from your favorite brands. Figure out whether you could try a similar shot or if a certain technique could work for your products. 

Know the Best Product Photography Tips

Hopefully, you’ll use the best product photography tips to drive sales. 

Business owners can elevate their product photos in many ways such as shooting from a tripod and playing around with different types of lighting. It’s also possible to boost your photography skills by taking a class and seeking inspiration from their favorite brands. Good luck with your venture! 

Found this article helpful? Great! Then check out the rest of our blog for more tips and tricks.

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